The least overwhelming way to pursue a goal

Ahh, do you hear that? That’s the sound of a lovely, high powered vision pulling on us like a rare earth magnet (the most powerful magnet on the planet!), encouraging us to get to work, make a difference, and create our dreams (in a healthy and balanced way, of course).

The next step is to get started!

So, what do I do next?

Well, here’s one of the paradoxes of change management: what creates excitement overall (a high powered vision statement about end results), makes for terrible motivation on the day-to-day.

When I think about having a “big platform and a small team” (from my vision, which I shared yesterday) it excites me… but then I realize that I can’t accomplish that today or even this week.

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keeping a commitment

I won’t screw me

This week we have been talking about the strong, concrete vision for our business as a magnet. Yesterday we turbo charged that magnet with our why, investing it with our hopes for ourselves, our “we” (the people we seek to provide for and protect) and our “one” (the world we want to change).

On the first page of your guide, you should something like this (this is mine):

I want: A thriving and diverse practice where I offer limited 1:1 coaching, and accessible group programs while also writing, speaking, and being a known source on marketing, mindsets, and change. I want a big platform, a small team, and a lot of supportive friends, clients, and colleagues who help me make my vision a reality, while I help them make their visions come true.

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Simon says…Why?

Yesterday, we worked to make our vision statement a little bit more concrete, moving from broad notions of achievement and accomplishment and into the moments of our lives.

Take a moment and look at your mind map, then write up a simple summary on the first page of the guide.

Bam. 1/3 of your strong vision statement, DONE.

This alone will amp up the power of our vision’s magnet.

But if you want to turn it into a rare earth magnet (the strongest magnet on the planet!) then we have to add the “Why.”

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Extract the concrete

This week we are spending some time thinking creating a vision for your business. While you were doing it, it’s likely that you felt motivated and excited. And yet, it’s also likely that when you were done, you weren’t quite sure what any of it MEANT.

In concrete terms, what are you supposed to DO?

Part of the reason vision exercises can feel so “froofy,” despite their clear and necessary place in goal setting, is that they don’t tell you what to do next. And without that concreteness, it can feel frustratingly like empty motivation.

To counteract that feeling, let’s do some brainstorming using what you came up with yesterday as our starting point.

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You *DO* know what you want

Last week I talked about how so much of what we seehearthink and do comes from what we are choosing to perceive. After sitting with that for a week I hope you feel, as I do, that almost anything is possible for you and your business.

Which brings us to the next obvious question:

What do you want?

Now if you are like most of the people I work with, this question feels enormous. It can immediately overwhelm you, and make you feel like you actually don’t know what you want.

But that’s not true. You DO know what you want.

I’ve had hundreds of conversations with therapists, coaches and other entrepreneurs where I ask them what they want for their business. At first they say something neutral like “I want to help people” or “I’d like to worry less about getting clients.”

And while I’m not arguing that they do, in fact, want these things (they absolutely do love to help people, and who doesn’t want to worry less?), I also know that there’s a whole lot more to what they want.

The same is true for you.

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Depends On Who You Ask

Today is the last day of our week-long foray into perception research and optical illusions!

I hope you enjoyed it- we all need a distraction right now! I LOVED hearing from you this week! Here are some things I heard:

  • The girl I can get to go back and forth by willing the foot back and forth. Have no idea how it works since the head also shifts with each way it turns. My answer is sorcery. It is sorcery. lol Will have to keep working on the dress. 🙂
  • Your daily catalyst today was wild!!! I was so solidly in the gold and could not stop trying until the FaceTime call with a patient. When the call was over I still had your post open on the screen and the thing was blue and black. Unbelievable.
  • IT’S YANNY. YANNY I TELL YOU! I can’t find Darth Vader.
  • I am trying to keep a positive perspective on this whole pandemic. These visual examples are a fun reminder of that!

It has been a fun reminder for me, too.

Perception research is “basic” research in cognitive psychology, meaning it isolates a single piece of the human experience and tries to figure it out without all the chaos that comes along with looking at a human in context. That kind of “messy” research is called “Applied Cognitive Psychology.”

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Hidden in Plain Sight

Hidden in Plain Sight

In our last we talked about the key to hearing Laurel and Yanny is to understand that both are there, but one is the “figure” and the other is the “ground.” I put quotes around them because they are visual terms and I don’t know their auditory equivalents. But today we are looking at the real thing!

One of my favorite optical illusions are figure/ground, or white space illusions. Here’s my absolute favorite of these- to my eye it is absolutely beautiful.

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Did you hear that

Did You Hear That?

Almost two years ago today (May, 2018) we learned that it was not only our eyesight that would betray us, but also our ears! An audio clip was making the rounds on the internet and people were utterly perplexed. Do you hear Laurel or Yanny?

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how do you see that

How Can You See That?

“That dress is BLUE!” – 50% of people before the internet imploded

On February 15, 2015 something terrible happened. Half of the world’s population spontaneously decided that the other half of the world’s population had categorically lost its mind.

“Do you believe that she thinks that dress is gold and white? HA HA!” You said to a room of people you trust… but only some of them were nodding. Some of your very own friends, family and close-knit work crew were looking at you like you had somehow lost YOUR mind!

Brother against brother! Cubenate against cubemate!

It took the internet almost 3 full minutes to recognize that a perceptual battle royale was underway and turn it into a viral phenomenon bestowed with the internet’s biggest honor: people said it “broke the internet.”

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reality is an illusion

Reality Is An Illusion

Things are not what they seem.

Though our survival depends upon our fellow humans perceiving the same reality as our own, the very assumptions of a consensus reality are:

reality is an illusion

Every aspect of the world in which we live, every* objectively true fact upon which we build our lives is, in fact, constructed. Everything is first perceived by your senses, then interpreted by your brain.

Perceived by your senses

Look at this!

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