Coaching with Dr. Amanda Crowell

I work with entrepreneurs, coaches, authors, and experts who are doing Great Work.

Most people seek 1:1 coaching in one of two places.

They are doing too much. Their Great Work matters, but it’s buried under everything else. They are stretched thin, close to burnout, and tired of sacrificing their health, their relationships, and their energy just to keep everything going. They need a different way to do their Great Work.

Or:

They are doing their Great Work, but it isn’t reaching people. The ideas are there (and they are brilliant!), but building an audience feels like a separate job… one that asks them to perform, over-simplify, or chase attention, and they aren’t willing to do that. They need a way to build an audience without chasing attention.

Coaching is for these moments.

You might be reshaping how you work so you can do Great Work without burning up in the fire of your ambition.
You might be making decisions about a book launch, a new program, or a coaching practice.
You might be figuring out how to make your Great Work more visible in a way that still feels like you.

This is one-on-one work, grounded in your life, served by my expertise.

Why work with Dr. Amanda Crowell?


Because this isn’t a thinking problem. It’s a doing problem.

Most people I work with already know a lot. They’ve read the books. They’ve had the insights. They can explain exactly what they should be doing.

And then they go back to a calendar that doesn’t match any of it.

That’s where I come in.

I bring cognitive psychology, improvement science, and mindset research into the reality of your day-to-day work.

  • How you spend your time.

  • What you keep saying yes to.

  • What actually moves, and what keeps getting pushed aside.

We focus there because that’s where things change.

I’m a cognitive psychologist and the author of Great Work.

My work focuses on behavior change, mindset, productivity, and how ideas move through networks of people.

Together, we build a different way forward:

One where your Great Work has room to grow,
and a way to reach the people it’s meant for,
without burning yourself out to make it happen.

How coaching works

Coaching is highly individualized. Our work together is shaped around your goals, constraints, and real-world circumstances.

Sessions focus on thinking, decision-making, and strategy, as well as the mindsets and beliefs that shape how you show up to your Great Work. The pace and focus adapt as the work evolves rather than following a fixed curriculum.

Coaching is offered to a small number of people at a time.

What coaching is not

Coaching is not a program, a class, or a one-size-fits-all process. It is not about quick fixes or surface-level change. The work supports meaningful progress on the work that matters most.

What people say about this work

Meaghan Likes, Founder of Likes Accounting

Susan Eckstein, Founder of Unarmored Leadership

Schedule a Call!

Frequently Asked Questions

Still have questions? Contact us.